Share & Connect
Google’s new social network has reached a new milestone, gaining more than 20 million users since its launch on June 28. This quantity of activations in such a short period of time has made Google Plus the fastest growing social network with an invite only process. Research firm, comScore calculated the data, which estimated that Google Plus had 19.93 million unique visitors between June 29 and July 19.
“I have never seen anything grow this quickly,” said vice president of industry analysis at comScore Andrew Lipsman.
The only other site that has accumulated as many new visitors in a short period of time is Twitter in 2009, he said, “but that happened over several months.”
As days go by Google Plus is reaching different countries all around the world. Of the 19.93 million visitors, 5.31 million were from the U.S. and 2.85 million from India. Another 0.87 million users came from the U.K., 0.71 million from Germany and 0.50 million from France. As the new Google Plus chief executive Larry Page said in the Google’s 2011 Q2 earnings conference, users are very active on the new social network, sharing more than 1 billion links a day with their friends.
On the one hand, Facebook, may be attempting to offer the same widgets as its new competitor and has introduced video chat; though Google Hangouts will let users have video chats with up to 10 people simultaneously.
On the other hand, Google also seems to have Facebook as a sample to follow. Google will allow software developers to create social games and other applications that would run on top of Google Plus, similar to Facebook’s successful platform for applications.
One of the main goals of Google Plus is to create a multibillion-dollar advertising business thanks to the personal information of its users as its rival Facebook does. As a result, celebrities and brands can use the social site as an advertising platform. As Google engineers have pointed out, the data Google obtains about users’ interests could also help change the way its web-search engine works. Sites in search results could potentially be ranked based on what users and their friends like or find useful.
This new Google Plus achievement doesn´t seem to threaten Facebook, which has 750 million users. It’s a long way until Google Plus reaches that number. However, if Google Plus keeps running and it opens the network site to everyone, Facebook and the popular micro-blogging site Twitter, with more than 200 million registered accounts, will have something to worry about.
Eventually, Google also plans to incorporate features of Google Plus in its other services, such as YouTube.
Due to new data Google’s future seems to be very positive and full of great revenue thanks to Google Plus; as Mr. Page said Google Plus’ results was evidence that there are “more opportunities for Google today than ever before.”