Liverpool, England — Setgo announced on September 10, 2012, that it has agreed to give existing customers of Marmalade, the world’s most powerful cross-platform SDK for native mobile apps, access to an exclusive free trial of its increasingly popular analytics solution Pingflux.

Pingflux allows developers and publishers to gain a better and deeper understanding of what is happening when users interact with their titles after launch. Our elegant and flexible solution allows users to see any one event in many different contexts. Pingflux does not impose segregation of data, which helps build an unrestricted view of user interactions and adapts to our customers’ needs, not the other way around.

“We’re delighted to be able to offer this opportunity to companies who are using Marmalade for their titles, many of which have told us of their frustrations with the limitations and one-size-fits-all approach of other analytics solutions in the market.

Through our light-weight Pingflux SDK for Marmalade we hope to demonstrate that we offer a service that meets the evolving needs of developers, and which allows you to view all your apps, across all platforms, in one common interface.”, said Clemens Wangerin, Managing Director.

Tim Closs, CTO at Marmalade said “Marmalade lets developers build and distribute cross-platform applications on smartphones, tablets, smart TVs and desktop platforms quickly, easily and without compromise. Pingflux has impressed us with its truly platform-agnostic approach and a level of flexibility we haven’t seen before. We’re delighted to be able to offer our customers this terrific opportunity to trial the Pingflux SDK for Marmalade for free.”

As part of this arrangement, registered applicants in the trial will receive assistance during the initial integration of the Pingflux SDK for Marmalade, documentation and online support and access to browse and interrogate their data. Each trial lasts for 8 weeks and existing Marmalade license holders must register at: www.pingflux.com/analytics/marmaladetrial.

About Setgo

Setgo is based in Liverpool, England and was established to create technology for all online gaming platforms. With Pingflux, the company offers a truly platform agnostic analytics solution for games and apps on all online platforms. Pingflux provides developers and publishers with the immediate insights they need in today’s fast moving market, which in turn leads to increased understanding of player behaviour.

About Marmalade

Marmalade is a cross-platform development environment for rich apps and games on smartphones, tablets, smart TVs and desktop platforms. Marmalade allows developers to compile a single codebase to native CPU instructions, then deploy apps easily to all iOS, Android, Blackberry 10, Windows and Mac devices, as well as other platforms including selected smart TVs. Marmalade has been adopted by thousands of developers around the world, including leading publishers and has enabled a number of high profile, high performance AAA titles and many #1 games on the Apple App Store.

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