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New York, U.S.A. — On October 24, the Topps Company and the NFL Players Association (NFLPA) announced the release of Topps Huddle, the first Topps football app officially licensed by the NFLPA.
In April, Topps launched Topps Bunt and Topps Pennant, two iOS applications for baseball fans that have since attracted more than 100,000 users. Building upon this success, Topps and the NFLPA are partnering to create a fun, casual social gaming experience for everyday NFL fans.
Topps Huddle blends the ease-of-use of a casual social game with the real-time, real-world action of fantasy football. In Topps Huddle, users declare their football allegiances, collect and trade real NFL players, and earn points based on their on-the-field performance. The app highlights the stars of the National Football League – the players – and allows fans to stay more connected with the sport through rewards and achievements.
“For more than 60 years, Topps has been committed to connecting fans with their favorite athletes. With the release of Topps Huddle, we are building on this legacy and extending this iconic brand even deeper into the casual, social, and mobile space,” said Michael Bramlage, Vice President at The Topps Company “It is very exciting to be partnering with the NFLPA to connect new, digital-first fans with their favorite football players.”
“Topps is a key partner, and we’re excited to work with them in bringing NFL players closer to fans on the iPhone and iPod touch,” said Kathie Vu, Vice President of Licensing and Business Development for NFL Players, the marketing and licensing subsidiary of the NFLPA. “Showcasing the great players of the NFL in a beautifully-designed, compelling new app is good for fans, players, and the sport. And the partnership is an important proof point in our on-going efforts to give app and game developers broader access to the intellectual property rights of NFL players.”
“We’re confident fans will enjoy this creative mobile and social experience,” said Nicole Pozzi, Senior Manager of Multimedia Licensing for NFL Players. “Topps continues to find new and exciting ways of showcasing our players while providing innovative engagement opportunities for fans wherever and whenever they want.”
Topps Huddle is now available for free in the App Store for iPhone and iPod touch, and can be found here.
For more information, please visit: http://www.toppshuddle.com.
Image Courtesy of Joint Base Lewis McChord