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Elgin, U.S.A. – National Gift Card (NGC), an international marketer of gift cards and gift card fulfillment solutions, announced on October 24 that it is partnering with InComm, a prepaid product and transaction services company, to offer a suite of gaming and music entertainment eGift cards for businesses to use for their promotions and incentives programs. The recipients of these electronic gift cards can then redeem them immediately online or print them out to use at a retail location.
NGC and InComm recently completed integrating their eGift card fulfillment and distribution capabilities via an application programming interface (API) to allow NGC real-time access to InComm’s suite of popular gaming and entertainment eGift card offerings. In turn, InComm expands its B2B incentive programs, reaching into new segments such as schools and the fundraising marketplace. InComm now has access to NGC’s rapid fulfillment and ordering capabilities, enabling them to sell and process bulk eGift cards.
“We are honored to partner with InComm, a leader in the prepaid industry. This partnership solidifies NGC’s commitment to offer the most complete digital eGift card offerings in the B2B space. Gaming and content eGift cards will be a great complement to any reward, loyalty, and incentive program,” says Rick Rubin, NGC senior vice president of strategic partnerships
“Gaming is one of the major growth areas for prepaid products, especially as consumers increase their play time via mobile devices and tablet computers, and brands integrate gaming aspects into their marketing and loyalty programs,” said Dave Etling, InComm vice president of business and product development. “InComm is dedicated to offering convenient, secure products that suit the needs of the modern customer, and this partnership with NGC is an ideal way to accomplish that while expanding our reach into the B2B market.”