Omaha, U.S.A — October is National Breast Cancer Awareness Month, and Oncology Associates, an independent Omaha oncology practice, is dedicated to raising awareness and helping to educate individuals about breast cancer throughout the year. And they are hoping to increase awareness with educational videos.

“Getting the word out on the importance of breast cancer screening and early detection is crucial but we also want to help provide support and useful information to women who are diagnosed with breast cancer,” says Dr. Stephen Lemon, of Oncology Associates. “We’re finding that video is an effective way for patients and their families to learn more about cancer.”

Oncology Associates hopes to provide additional information to women recently diagnosed with breast cancer with their newest video “You’ve Been Diagnosed with Breast Cancer, Now What?”, which may be viewed on the Oncology Associates YouTube channel at http://bit.ly/Ry73w3. 

“A cancer diagnosis is one of the most emotional times in a patient’s life, so we want to help in whatever way we can to provide comfort and support,” says Dr. Lemon. “Upon a recent diagnosis, a patient is often overwhelmed and might not be able to initially gather information or know what to ask,” says Dr. Lemon. “Being able to watch our educational videos at their own pace, and at a place where they’re more comfortable, really helps. And it also provides them with information that they can follow up with us, with more questions.”

Breast cancer is one of the most common cancers among women in this country and it’s the second leading cause of cancer death in women. The chance of a woman having invasive breast cancer is now about 1 in 8.

According to The National Cancer Institute, getting a high-quality mammogram and having a clinical breast exam on a regular basis are the most effective ways to detect breast cancer early. It is recommended that women age 40 and older receive annual mammogram screenings to provide early detection of breast cancer.

About Oncology Associates

The oncologists and staff of Oncology Associates provide a full range of cancer care, which includes experts in medical oncology, hematology, genetic risk evaluation, chemotherapy treatment and diagnostic services. In addition, the practice provides access to many types of clinical trials.

Oncology Associates serves the Nebraska community, including Omaha, Norfolk, Holdrege and Blair. For more information, please visit www.oacancer.com.

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Wisconsin, US -Kohl’s Department Stores announced that in celebration of life, survival, and a “Wish for a World with Less Breast Cancer and More Birthdays,” Kohl’s threw a “One Wish” Birthday Bash at the 2012 American Cancer Society Making Strides against Breast Cancer walk, May 5, 2012, on Milwaukee’s lakefront. Decorated with nearly 8,000 pink cake pops, balloons and giant birthday candles, the celebration represents the company’s greater commitment to the fight against breast cancer. More than 3,000 Kohl’s associates, friends and family took part in the walk.

“Kohl’s is proud of our partnership with the American Cancer Society in providing valuable information and resource tools to local women battling breast cancer. It is important that Wisconsin women – our mothers, daughters, friends and co-workers – have easy access to breast health care information for prevention, diagnosis and treatment.”

“In the three years since we began our partnership, our program has provided nearly 17,000 women in southeast Wisconsin with life-saving breast health information and more than 1,850 breast cancer patients have received services and information,” said Julie Gardner, executive vice president and chief marketing officer of Kohl’s Department Stores.”

“This year our Kohl’s team included more than 3,000 associates, friends and family members – making it the largest corporate team in the history of the Making Strides against Breast Cancer Milwaukee walk. We know breast cancer has impacted thousands of families across the state and as a company, we are passionate about making a true difference in the fight against breast cancer and providing support to those when they need it most.”

“In 2012, more than 4,000 Wisconsin women will be diagnosed with breast cancer. Our partnership with Kohl’s Department Stores provides Wisconsin women access to life-saving breast health information and the steps necessary to prevent breast cancer or find it early.

It’s a gift that is truly life changing,” said Jari Johnston-Allen, chief executive officer, American Cancer Society, Midwest Division. “The American Cancer Society is honored to partner with Kohl’s in the fight against breast cancer and together, are working towards creating a world with less breast cancer and more birthdays.”

In 2010, Kohl’s philanthropic program, Kohl’s Cares, announced a nearly $5 million donation to the American Cancer Society’s Midwest Division over three years. In addition to this contribution, Kohl’s offers its Kohl’s Cares women’s cause merchandise, a series of exclusively-designed products to support the fight against breast cancer.

This women’s health philanthropic initiative builds upon Kohl’s long history of charitable involvement in the communities it serves. Since 2000, Kohl’s and the Kohl’s Cares program have combined to give approximately $47 million to support charitable initiatives in the metro-Milwaukee area. Also, during the past 12 years, the company’s Kohl’s Cares kids cause merchandise program, which sells plush toys and books, has raised more than $208 million to benefit children’s health and education initiatives nationwide.

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