Higher education institutions are struggling to evolve from a limited market of international student recruitment. Right now, almost one in two international students in the United States is from either China, India, or South Korea. This is because these countries provide an existing market for recruitment, making it easier, quicker, and cheaper to gain diversity through these countries rather than reaching out to other locations. The problem with such a narrow spectrum for higher education diversity is that the economic growth of both China and India is decelerating, which could impact enrollment of international students.

World Education Services (WES),  a non-profit organization and the leading source of international education intelligence, has released a new research report, “Beyond More of the Same: The Top Four Emerging Markets for International Student Recruitment.” As many institutions are attempting to diversify their student bodies by seeking international students from a broader range of countries, WES provides suggestions for which countries are the most promising and how to begin recruiting internationally. The report discusses the top four countries in which the higher education institutions (or HEIs) in the United States would benefit. In order of importance, they are Saudi Arabia, Brazil, Vietnam, and Turkey.

According to Rahul Choudaha, Director of Research and Advisory Services of WES, “Emerging markets in this report are characterized by their growth potential to send international students overseas. This is a function of at least two primary variables–economic growth which fuels aspirations of upward mobility and ability to afford foreign education; and second, size and growth of college-ready education pipeline.”

Recruiting international students is competitive and complex. According to the report, institutions are expected to “recruit quality students, while ensuring diversity within the shortest span of time and with limited financial resources.” This makes it difficult to recruit from other locations, though it would be wise to look into other markets. “Working with emerging markets, however, is a double-edged sword. While it presents potential rewards, there are also challenges to achieving international student enrollment goals, particularly in finding academically prepared and self-funded students,” states the report.

Choudaha told Toonari Post that over-reliance on just a couple source countries can make total enrollment of international students at HEIs sensitive to uncertainties in these countries. “For example, economic uncertainty in China and India could adversely influence not only overall international student enrollment but also diversity of international student body.”

China, India, and South Korea are still expected to retain a high number of prospective students, but the United States should cultivate emerging markets to expand diversity. WES used the Delphi method to gather predictions and opinions from experts of higher education to identify possible growth markets.

The full report can be viewed here.

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Zoë Saldaña has reportedly signed on to play legendary songstress Nina Simone in an upcoming biopic. The film, which will also star David Oyelowo (‘The Help’), has been in the making for many years now. Originally, Mary J. Blige signed on to portray Nina. However, due to issues with funding, the singer decided to leave the project to focus on other endeavors.

The news of Blige’s departure came as a surprise to fans as she has been extremely vocal about her love and admiration for the late jazz musician. She even went as far as to use a sample of Simone’s “You Know How I Feel,” a single from her seventh studio album, The Breakthrough, featuring music producer will.i.am.

News of Saldaña’s participation in the biopic has stirred mixed emotions. While no one is criticizing Saldaña’s ability to act the part, many are up in arms about her appearance in contrast to Simone’s. Simone was a dark-skinned African-American woman with coarse hair, a wide nose and full lips. Saldaña is an Afro-Latina, but her features may not “African enough” in the eyes of critics.

The decision to cast a woman who, despite being featured in numerous films with largely African-American casts, has largely identified as a Latina does not sit well with African-Americans. Many claim that it is hard enough for African-American actresses in Hollywood to gain respectable roles while competing with one another. Why add a ‘non-African-American’ into the mix and further complicate things?

For what it’s worth, Saldaña is proud of her mixed race. In her September 2011 cover story for Ebony Magazine, she states, “I am proud of my roots.” She goes on to acknowledge, however, that she doesn’t “identify as much with U.S. American History as I do with Latin American History. And so, I have bones to pick with Latin American people. There’s a lot of growing that we still have to do that we aren’t doing. We have to continue accepting our indigenous and our African heritage just as much as we embrace our European [blood].” The cover itself said it all: “Latina, Black, Fierce…”

While she is not ashamed of her heritage, she will not allow it to define her. She rarely speaks of it, which is another reason why some people are unwilling to accept her participation in this film. There are many who are not aware of the aforementioned interview in which she proclaimed that she is, indeed, partially black.

Simone rose to fame as a jazz singer in the late 1950s and became involved in the Civil Rights Movement in the 1960s. She later lived a life of self-imposed exile from a country in which she never felt comfortable in. She died in Europe in 2003.

Production of ‘Nina’ will begin in October.

Image Courtesy of   s_bukley / Shutterstock.com

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