Kristen Stewart, the famous Twilight starlet, recently topped Forbes’ highest-paid actresses list. She made an estimated $34.5 million from May 2011 to May 2012. $34.5 million may seem like a lot of money, but women in the acting business are paid less than men. The women who made it onto Forbes’ highest-paid actresses list only earn a total of $200 million, compared to the $361 million that the top men rake in. There are many factors that determine who ends up on Forbes’ list. Upfront pay, profit participation, residuals, endorsements, and advertising work are all considered. Agency fees and expenses related to having a celebrity lifestyle are not included. Managers, agents, lawyers, and other people who are in the Hollywood loop helped Forbes to come up with their estimates.

At 22, Stewart is the youngest actress on the Forbes list by 16 years.

Needless to say, Stewart’s reoccurring role as Bella Swan in the Twilight saga has helped her to reach the peak of her career and the top of the Forbes’ list. Her latest role as Snow White in “Snow White and the Huntsman” has also helped her revenue.

Veteran actress Cameron Diaz ranked second on the Forbes list. Diaz raked in $34 million over the same time-frame as Stewart. Her 2011 comedy, Bad Teacher, made $216 million in global ticket sales, which is more than double of what its budget was. “The Green Hornet” and “What to Expect When You’re Expecting” also helped Diaz to be ranked second.

Surprisingly, Sandra Bullock trailed $9 million behind Cameron Diaz. Bullock raked in $25 million. The 47-year old actress is still earning revenue from her 2009 Oscar winning hit, “The Blind Side”. The film earned $310 million.

During Christmas of 2011, Bullock’s film “Extremely Loud & Incredibly Close” only earned $48 million. Bullock is currently working on a big-budget sci-fi film directed by Alfonso Cuaron, Gravity. The film also stars George Clooney. “Gravity” is scheduled to be released in 2013.

Angelina Jolie and Charlize Theron rounded out the top 5 on the Forbes list. Jolie raked in $20 million while Theron raked in $18 million.

Kristen Stewart may be snatching the number one spot again next year on Forbes’ list of highest-paid actresses. Stewart has the highly anticipated last installment of The Twilight Saga: Breaking Dawn– Part 2 to look forward to later this year. She is currently working on the film Cali, which is scheduled to be released in 2013.

Image Courtesy of  Gage Skidmore

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Reputation and risk management are key concerns of corporate directors, and social media can define a company’s risk profile and redefine its reputation at electron speed,” says reputation, marketing, and crisis adviser Davia Temin.

“But there isn’t a lot of real strategy around corporate social media out there. Instead, what you see primarily is ad hoc tactical execution and activity, without a lot of high-level strategy directly tied to corporate goals, including reputation and risk management. Boards need to take a greater role in social media oversight.”

On January 23, Ms. Temin will speak before a group of more than 60 corporate directors at the New York City chapter of WomenCorporateDirectors. The event will be held at KPMG.

Author of the recent 11-part Forbes.com series, “The 10 Don’ts of Corporate Social Media,” and a frequent corporate speaker, Ms. Temin advises CEOs, CMOs, legal counsel, and corporate boards of directors on how to manage the risks inherent in a social media presence – and how to leverage social media to achieve branding and communications goals.

WCD is the only global membership organization and community of women directors, with more than 1,350 members serving on more than 1,500 boards worldwide.

“The question is, what constitutes good governance in the world of social media?” asks Ms. Temin. “Is ‘noses in, fingers out’ the best framework for directors in this space?”

“I believe that the board’s role is to insist upon a thorough, frequently updated social media strategy and policy that the board reviews for direction and thoroughness on a continuing basis. The strategy must include monitoring, marketing, reputation management, crisis response, accountability, flexibility, insight, and leadership.

“Boards today must ask: ‘What are we saying about ourselves and our products that is authorized – and unauthorized? What do others say about us? What are the reputational risks and rewards we should be preparing for?’”

Ms. Temin argues that greater oversight of social media strategy is non-negotiable for boards today. “How boards respond to real life events and crises will play out more quickly and transparently in social media than they have ever seen before.”

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