Facebook Ads are business generated paid messages, that can be micro and nano targeted to your audience, based on a plethora of social network and personal preference data. People who like your business on Facebook average twice as much time on your page, compared to people who aren’t connected to you on facebook.

Facebook is a ground-breaking advertising platform with the potential to revolutionize advertising campaigns as we know them. Although Facebook is frustrating for some with its non-standard metrics, quirky interface and confusing options, the stark benefits can’t be ignored.

For the people willing to overcome those obstacles, Facebook is a direct channel to an audience of over 1 billion active users worldwide, 50% of whom log on to the website daily. These active users are not just exchanging messages and sharing media; they form a set of interwoven networks based on interests.  The average user has 130 friends and is connected to 80 pages, groups and events. Don’t overlook Facebook’s tremendous reach and potential to improve your business. Let Toonari teach you how to exploit Facebook ads to bring you success.

Details: Facebook for Advertisers 101
Location: GoToMeeting
Method: Online Classroom
Sign Up:  View Dates/Register

- An Introduction to Facbook Ads & Insights
- Campaign Requirements Gathering
- Design your ad including headline, body text and image
- Promote a specific post
- Explore all creative and bidding options
- Test Multiple Ads
- Measure your ad performance
- Open Q & A

Places are limited to encourage group interaction, Q&A, and to give attendees every opportunity to share the benefits of learning from real world solutions selected by the trainer from his experience consulting with and training people from many different organizations.  Register Today

Who Should Attend

This Facebook for Advertiser Training is suitable for all levels of experience, from beginners to advanced, in hands-on and management roles for Social Media campaigns in SMBs (Small and Medium businesses), corporations, government departments, universities, colleges and nonprofit organizations.  Register Today

The article Facebook for Small Business Online Training appeared first on The Toonari Post - News, Powered by the People!.

Businesses rely on Social Media Optimization (SMO) as an efficient tool for contacting, influencing and converting potential clientele. Properly implemented, a Social Media campaign will generate new leads, act as a customer relations resource, and be an avenue for brand definition and expansion. The campaign also enables follow-ups with customers and fosters customer retention.

Businesses with an internal Social Media team or one which outsources to a marketing agency will benefit from our online Social Media training class; as it will help develop your understanding of the strategies behind an effective Social Media campaign. You will be equipped with the tools that guarantee the fulfillment of your business’s digital presence.

The Social Media online training class teaches successful tactics and strategies, goal setting for Social Media teams, back end mechanics of the most popular Social Media platforms, and tools and methods available to track the ROI and success of each campaign.

Details: Social Media Training 101
Location: GoToMeeting
Method: Online Classroom
Sign Up:  View Dates/Register

- Intro to Social Media Management
- How to Identify your Social Target Market
- How to Spark Interest, Breakthrough Social Slumps
- Developing a Sustainable Social Media Content Engine
- Internal and External Social Media Time Management, Strategies
- Advanced Social Media Strategies Overview, Q & A, and Conclusion

Places are limited to encourage group interaction, Q&A, and to give attendees every opportunity to share the benefits of learning from real world solutions selected by the trainer from his experience consulting with and training people from many different organizations.  Register Today

Who Should Attend

This Social Media Training is suitable for all levels of experience, from beginners to advanced, in hands-on and management roles for Social Media campaigns in SMBs (Small and Medium businesses), corporations, government departments, universities, colleges and nonprofit organizations.

The article Social Media Marketing Training 101 appeared first on The Toonari Post - News, Powered by the People!.

Thousand Oaks, U.S.A. – Stop avoiding new media for your business — it’s not going away! Thankfully, helping business leaders sort through the hype and confusion of social media, new media, interactive Internet and mobile applications is a just released, free, online workshop series developed by the California Community College Economic & Workforce Development Program.

“Today’s marketplace is online, if you don’t engage your customers online then someone else will, says Steve Wright, State Initiative Director of the iima4biz Initiative

This Social Media Management workshop is designed to help professionals and small business owners understand how Internet technology affects the way they do business and how they can develop a relevant strategic plan to take advantage of the ever-changing tools available on the Internet, mobile devices and cloud-based services.

The online video workshop is condensed from a two-day intensive classroom session for small businesses. Now after watching the 5-10 minute videos and applying the strategic planning process to their own business, participants waste no time in finding out what is most effective for their markets and their products. In all, over two hours of training is available should the participant want to view all the videos. Discussion boards, archived materials and links further help the busy businessperson.

California’s 740,000 small businesses are the engine of jobs and recovery, yet online competition for consumers occurs over the Internet from every state and country. The ability of California businesses to adapt and grow revenue utilizing these tools is essential for economic growth.

Presented by Kerry Rego and Steve Wright, the series is entertaining and engaging. Kerry’s years of experience working closely with small businesses and approachable warmth provide a personal touch to the material. Steve’s classic management viewpoint brings out the questions and concerns of traditional business owners.

Materials and curriculum were developed by the iima4biz Initiative with a grant from the Economic and Workforce Development Program and are provided at no cost. There is no commercial interest or product endorsement in the content.

The article California Community College Offers Free Media Training appeared first on The Toonari Post - News, Powered by the People!.