The New York Giants held their Superbowl celebrating parade on Tuesday after their victory over the New England Patriots on Super Bowl Sunday. The team took the Lombardi Trophy back to New York to share the experience with the fans after a ‘come from behind’ drive orchestrated by Eli Manning and their high powered offense.

After a miraculous catch by wide receiver Mario Manningham, Manning marched down the field, capping off a nine play, 88 yard drive with Ahmad Bradshaw rushing the touchdown. The New York Giants paraded through Manhattan receiving the key to the city and finishing off a memorable day with a pep rally at Met Life Stadium.

One of the most unforgettable experiences any sports fan can have is seeing their team in a parade like this. People were chanting, “Let’s go Giants!” as the head float, carrying Eli Manning, defensive end Justin Tuck and members of the coaching staff rolled on by. Fans were throwing footballs for the players to autograph and the players would throw them right back.

Coughlin, who received a phone call from President Obama on his way to the parade, said, “All things are possible for those who believe. We always believed, we always knew we could get here.”

The celebration started at 11 a.m. and continued all day with a ceremony at City Hall followed by a ceremony at Met Life Stadium. Players were leading the fans in with an “I gotta ring!” chant which was led by running back Andre Brown and continued throughout the day. Former Giants Super Bowl winner Michael Strahan helped present each Giant player a key to the city alongside Mayor Michael Bloomberg. Victor Cruz even made his signature move after receiving his key and salsa’d on stage.

Players went on to comment on the experience of celebrating their victory with the fans. Punter Steve Weatherford was quoted for saying, “It’s unbelievable, celebrating this is front of the greatest fans in the world.”

Eli even made the joke, “We needed to lose four in a row,” saying that it wasn’t tough enough. He went on to say that Coughlin reiterated, “Make it tough just make it possible.” You can say the Giants did that. Starting the season 6-2 and then losing four straight is definitely a way to make it tougher.

The Giants became the first 9-7 team to ever win a Super Bowl. Entering week 16, the Giants were 7-7 and wound up winning the last six games to reach the goal that every NFL player strives for; the Lombardi Trophy.

The Giants had a record setting eight fourth-quarter comeback victories this season, including one in the Super Bowl; so you can see why President Obama complemented Coughlin and the Giants with words like, “finishing” and “being resilient.”

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Dial Global has announced that 23.1 million people tuned in to hear the radio broadcast of Super Bowl XLVI on Sunday, February 5, 2012 featuring the New York Giants and the New England Patriots. Dial Global commissioned the study from  Edison Research, designed to accurately measure the number of people that tuned in to hear Super Bowl XLVI broadcasts and make this information available within two days of the event’s conclusion.

The survey found that listeners accessed the live broadcast in multiple listening environments, including the home, while driving, at work and other locations, on over 680 stations nationwide.

The national survey was conducted via live telephone interviews on February 6, 2012, following the Giants 21-17 victory over the Patriots. The game, which wasn’t decided until the final play, marked the second time in four years that the Giants topped the Patriots in the Super Bowl.

“We are again excited, but not surprised, to see that our research findings highlight the strength of the Dial Global brand and the ongoing demand for radio broadcast coverage of live sporting events,” said David Landau, Co-President CEO of Dial Global. “Dial Global is committed to showcasing the value of our content and exemplifying our commitment to being the most innovative, service focused company in the industry while supporting our affiliates and advertisers.”

Broadcasting nearly 100 NFL games, exclusive NFL primetime games, the Playoffs and the Super Bowl, Dial Global commissioned the Super Bowl study following the results of their initial research during the Baltimore Ravens vs. New England Patriots (AFC Championship) and New York Giants vs. San FranciscoForty-Niners (NFC Championship) games on Sunday, January 22, 2012, which found that 22.9 million Americans listened to radio broadcast coverage of these two live NFL events.

“Given the popularity of The Super Bowl as ‘television’s ultimate event’ where people actually look forward to the commercials and the halftime show, the number of radio listeners may come as a surprise to those who are not familiar with the significant reach of broadcast radio. We are excited that our ongoing research continues to highlight the power of radio,” said Larry Rosin, Edison President.

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