Marvel’s making sure all comic book stores worldwide are prepared for the biggest launch of the year with the Uncanny Avengers Launch Parties on Wednesday, October 10 – all day long. In addition to being the first in line to purchase Uncanny Avengers #1, fans will also be able to receive special items exclusive to these parties.

To ensure these parties are the biggest sales success of 2012, each retailer opting into this event will receive a free Uncanny Avengers Party Kit from Marvel, containing exclusive promotional materials. In order to receive this party kit, every retailer just needs to opt in though Diamond.

“There is no better time than NOW! to get excited for the kick-off title of our new initiative,” said David Gabriel, Marvel Senior Vice-President of Sales. “We’ve taken everything we’ve learned up to this point and are making sure all of our valued retail partners have what they need to get their fans buzzing for this event. Whether it’s advertising, promotional material, multi-tiered ordering incentives or limited edition variant covers, Marvel is committed to making sure that Uncanny Avengers #1 is their highest selling title of the year for comic ships worldwide.”

All retailers who opt into the parties will receive the following as part of the Uncanny Avengers Party Kit:

• Uncanny Avengers Postcards
• Uncanny Avengers Customizable Flyer
• Uncanny Avengers Customizable Press Release
• Uncanny Avengers Backlist Sales
• Uncanny Avengers Mini Posters
• Uncanny Avengers Promo Items
• Uncanny Avengers #1 Personalized Variant
• Uncanny Avengers Party Lithographs
• Mass media promotion around the launch of Uncanny Avengers and the associated parties
• Promotion of parties to Marvel fan base via Marvel.com, Twitter and Facebook
• An additional discount on in stock trade paperbacks
• Free Uncanny Avengers Party Tickets
• Free Uncanny Avengers Pins
• Free Uncanny Avengers in-store signage and shelf-talkers

And that’s not all; Retailers who opt in for Uncanny Avengers Launch Parties will also be eligible to order a Uncanny Avengers #1 Deadpool Call Me Maybe Variant. From red-hot artist Mark Brooks, Deadpool is looking to fill a spot on Rick Remender and John Cassaday’s superstar lineup of heroes….but they don’t seem to be answering his calls. This one of a kind variant will have fans flocking to their stores to grab this must have cover.

Retailers, please check the Marvel Mailer or Diamond Daily for regular updates about the Uncanny Avengers Launch Parties.

Each issue of Uncanny Avengers includes a code for a free digital copy on the Marvel Comics app for iOS and Android devices and in the Marvel Digital Comics Shop. Additionally, each issue of Uncanny Avengers features special augmented reality content available exclusive through the Marvel AR app – including cover recaps, behind the scenes features and more that add value to your reading experience at no additional cost.

This November, Rick Remender & John Cassaday redefine what it means to be Earth’s Mightiest in Uncanny Avengers #1.

For more on Marvel NOW!, please visit now.marvel.com and join the conversation on Twitter using #MarvelNOW.

Image Courtesy of  Laríssa

The article Uncanny Avengers Invites Fans to October Launch Party appeared first on The Toonari Post - News, Powered by the People!.

The most popular characters. The most acclaimed creators. The most ambitious stories. This is Marvel NOW!.

This Fall, the Marvel Universe heads in an exciting all-new direction, as the industry’s top creators join the top Super Heroes — Iron Man, Thor, Captain America, Hulk, Spider-Man, Wolverine and more — to deliver all-new ongoing series, each beginning with issue #1! Marvel NOW! is the culmination of Marvel ReEvolution, the groundbreaking new initiative to evolve the comic book experience through innovation.

It kicks off in October’s Uncanny Avengers #1, from the superstar dream team of Rick Remender (Uncanny X-Force, Venom) and John Cassaday (Astonishing X-Men, Captain America) and continues with jaw-dropping new Marvel NOW! series nearly every week through February.

“There’s never been a better time to check out comics than Marvel NOW!” said Axel Alonso, Editor in Chief, Marvel Entertainment. “This isn’t a reboot or a reimagining—Marvel NOW! is all about looking forward, building on our rich history of great stories and delivering new ideas.”

In Uncanny Avengers #1, the Avengers and X-Men must join forces to overcome the greatest challenge either team has ever faced, one so devastating that neither can afford to do it alone! Can Captain America’s newly assembled team find a way to peacefully co-exist while also dealing with the game-changing repercussions of Avengers VS X-Men?

Then in November, Marvel NOW! expands to all corners of the universe with launches including All-New X-Men #1 by Brian Michael Bendis (Avengers VS. X-Men, Ultimate Comics Spider-Man) and Stuart Immonen (Avengers VS. X-Men #1 Infinite, Fear Itself); Avengers #1 by Jonathan Hickman (Avengers VS X-Men, Fantastic Four) and Jerome Opena (Uncanny X-Force), on-sale in December; and New Avengers #1, by Hickman and Steve Epting (FF, Captain America), on-sale in January 2013.

“We brought fans the biggest comic book event imaginable in Avengers VS. X-Men and now we’re taking the Marvel Universe to an exciting new place, beginning with Uncanny Avengers #1,” said Tom Brevoort, SVP, Executive Editor, Marvel Entertainment. “If you’re a long-time fan, all the stories you’ve read will give you even more enjoyment of what’s happening now—we’re not abandoning our past. But if you’re a new reader, this is where you’re going to learn just why Marvel comics are unlike anything else you’ve ever read. And no character is left unaffected by Marvel NOW!.”

Every comic book bearing the Marvel NOW! branding includes a code for a free digital copy of that same comic on the Marvel Comics app for iOS and Android devices. Additionally, each issue #1 of Marvel NOW! series features special augmented reality content available exclusive through the Marvel AR app – including cover recaps, behind the scenes features and more that add value to your reading experience at no additional cost.

“This is the natural next step of the Marvel ReEvolution, as we evolve every facet of Marvel publishing,” explained Joe Quesada, Chief Creative Officer, Marvel Entertainment. “You’ve seen us craft new digital storytelling formats like Marvel Infinite Comics and bring added value to our comics with Marvel AR. Now our print comics leap into the future with a cinematic new look for our covers, exciting new designs for our biggest characters and stories that will send you on the kind of journey you can only get at Marvel.”

This October, “Join The ReEvolution” as Marvel NOW! kicks off with Uncanny Avengers #1, ushering in a new era for comics and the perfect jumping on point for new readers. The biggest creators bring you the biggest characters in the biggest stories…and it’s happening NOW!

To commemorate the historic release of Uncanny Avengers #1 on Wednesday, October 10, participating retailers can host special advance release parties the night before. That’s right, you can experience the biggest new series launch of the year on Tuesday, October 9 at select retailers, who’ll also have limited edition giveaways exclusive to these events.

For more on Marvel NOW!, please visit www.marvel.com and join the conversation on Twitter with hashtag #MarvelNOW.

The article Marvel NOW! Marks New Direction This Fall appeared first on The Toonari Post - News, Powered by the People!.