Washington, U.S.A. – Memo to Experienced Workers: AARP is offering a unique new way to advance yourself in today’s tight job market with Work Reimagined, a social network based experienced worker jobs program that connects employers seeking experienced workers with qualified professionals searching for new or more satisfying careers. The site (www.workreimagined.org) will leverage the platform of professional networking site, LinkedIn.

AARP President Rob Romasco announced the multi-pronged Work Reimagined online initiative today, outlining some of the key elements, which include:

• original and curated content with advice and insights relevant to experienced workers in today’s job market, and
• access to current job openings with the nearly 120 employers who have taken the Work Reimagined pledge, publicly committing to treat all employees equally regardless of age.

“Work Reimagined enables experienced workers to come together in a vibrant online community to share your views and help move through ‘what’s next’ career moments,” said Romasco. “It opens the way for access to workforce resources, as well as the opportunity to connect with other experienced workers in a peer-to-peer environment.”

The dynamic nature of Work Reimagined is demonstrated by the decision by dozens of forward-looking employers with at least some immediate hiring needs to sign a pledge to recruit across a level playing field when considering experienced workers. These firms are looking for the strong work ethic, maturity, and customer orientation that experienced workers bring to their jobs.

Employers who sign the pledge agree that they have:

• Openness to the value of experienced workers;
• Nondiscriminatory HR policies;
• At least some immediate hiring needs at the time of pledge signing.

With the integration of LinkedIn information, qualified workers are put together in the same space with employers who value those workers.

“Over the past decade, the digital world has transformed how most people look for a job,” said Romasco. “Today, Work Reimagined harnesses the power of social media to offer great opportunities for experienced professionals to connect, to access information and resources, and to leverage their professional network in their pursuit of more fulfilling work and career.”

Work Reimagined also offers job listings independent of LinkedIn, as well as articles, columns, tips and tools to help people navigate today’s workplace.

“This service is especially valuable in the face of a difficult economy that has found many professionals unemployed for, in many cases, a year or more,” Romasco added.

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